Worldline leads the European Commission’s Bloomen Project on Blockchain
Bezons, Barcelona, 2 October 2017 – Worldline [Euronext:WLN], European leader in the payments and transactional services industry, has signed the Bloomen Project’s Grant Agreement, named “Blockchains in the new era of participatory media experience”, with the European Commission.
Designed for the media and value-added content industry, the goal of the Bloomen project is to extend the use of the Blockchain technology to several different kinds of online user transactions and to provide an innovative way for content creation, sharing, personalized consumption, monetization and copyrighting.
In particular, Blockchains, within the Bloomen project, will be used as distributed databases for media copyright information, fast micropayments of media content, and transparency in copyright management and monetization.
The project will deliver innovative services for the media industry, among others, and its results will be validated in three pilot use cases:
- User generated content and news, sharing, copyrighting and monetizing through social media and Blockchains
- Music industry digital content broadcasting in open, Blockchain enabled markets
- Media content delivery through WebTV and cryptocurrency paywalls
The Bloomen Project is formed by a Consortium of seven organisations coordinated and led by Worldline Iberia. Two Worldline Business Lines are participating in this project:
- Financial Processing & Software Licensing, in charge of Worldline’s activities related to Blockchain technology and micro-payment applications.
- Mobility & e-Transactional Services through the Mobile Competence Centre, in charge of all developments related to mobile applications and Blockchain-enabled electronic wallet, which will also be involved in the project’s business development activities
The kick-off was rolled out successfully on September 20th and 21s with the participation of the European Commission and all partners: National Technical University of Athens (Greece), Deutsche Welle (Germany), BMAT (Spain), Kendra Foundation (UK), Athens Technology Center (Greece) and Antenna (Cyprus)
Santi Ristol, Head of Mobility & e-Transactional Services at Worldline Iberia, announced: “We are particularly proud to have been selected, by the European Commission, to lead the Bloomen Project. Allowing the Blockchain technology to strengthen media copyrighting, and associating payment with it, will strongly support media and value-added content creation in a highly connected world. The first phase of the project is expected by mid-2018 with the definition of the Bloomen architecture.”
Rapolas Lakevicius, Programme Officer at the European Commission, added: “The Bloomen Project takes the challenge of piloting the Blockchain technology in the Media sector to empower European Citizens and Cultural and Creative Industries. I wish the best success to the consortium with reaching their ambitious goals.”
Worldline [Euronext: WLN] is the European leader in the payments and transactional services industry. Worldline delivers new-generation services, enabling its customers to offer smooth and innovative solutions to the end consumer. Key actor for B2B2C industries, with nearly 45 years of experience, Worldline supports and contributes to the success of all businesses and administrative services in a perpetually evolving market. Worldline offers a unique and flexible business model built around a global and growing portfolio, thus enabling end-to-end support. Worldline activities are organized around three axes: Merchant Services, Mobility & e-Transactional Services and Financial Services including equensWorldline. Worldline employs more than 8,700 people worldwide, with estimated pro forma revenue of more than € 1.5 billion on a yearly basis. Worldline is an Atos company. worldline.com
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